Speaking Sensis

With what seems like more iPhone apps in the market than iPhones in Australia, Citysearch has done the sensible thing and launched a makeover of Citysearch Mobile for pre-app mobile users. Why is this sensible? Well, there’s only about 1 million iPhones in use in Australia (no one except for Steve Jobs really knows for sure) which is a fairly small share of the market compared to the many millions of  other smart phone users out there.

At Citysearch, we are always working on great new ways to provide on-the-go content to our users and we are working with our majority market first.

If you haven’t actually used Citysearch Mobile – then stop reading, start using, then come back to reading – but if you have already used Citysearch Mobile, I’m about to give you another reason to smile. I’m talking about a mobile site that includes a new look and feel (I know that’s very car salesmany – but it’s true) more on-the-go content and updated Whereis Maps thanks to the map people over at Whereis Mobile.

On-the-go content is the thing we say at Citysearch when we want to pile into a couple of words all the stuff you need at your finger tips when you’re out – preferably in the city of your choice! We’re talking info on movies, restaurants, music and TV – with new additional content in the movie and TV sections like star ratings, images and links to more articles from news and reviews pages, plus a whole new section devoted to bars so you can find the best watering hole in your city – whether it’s a friendly pub with an open fire or your uber-trendy joint frequented by super models reality TV stars.   

Oh yeah – and here’s the great thing about all of this – it’s FREE to browse for Telstra 3G and Next G™ mobile customers and is also available on other mobile carriers across Australia who have a compatible mobile – which means more people can use our Citysearch entertainment portal – which makes the Citysearch team pretty happy people knowing we’re helping make the important decisions like where to eat, what to drink, what movie to see and which TV show to watch. 

In my blogclusion, I agree, that’s a lot of excitement in a little package on your mobile, but you can’t underestimate the need for that kind of information at your finger tips – presented in that shiny new car kind of way – and how greatly appreciated you’ll be among your friends when you’re the one capable of making the entertainment decisions on-the-go. 

Type in m.citysearch.com.au to your mobile and have a great time in your nearest capital city without an app in sight!  Remember to watch this blog for upcoming great announcements about our constant work to improve on-the-go content.
Cheers

Cath